In this Sports Geek episode, Sean Callanan chats with Dani Brown from the Oklahoma City Thunder
On this podcast, you’ll learn about:
- Why Dani has a passion for data
- Email marketing remains a powerful tool for reaching and engaging your fans
- Mobile optimisation and tracking are essential for effective email campaigns
- The importance of refreshing customer journeys
- How Dani adjusts campaigns based on on-court performance and demand
- How networking helped Dani land her job and why she continues to focus on it at conferences like SEAT
- How Dani is supporting women in sports
Listen to Dani Brown on Sports Geek
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Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with Dani Brown on LinkedIn, let her know you listened to the episode.
- Follow Oklahoma City Thunder across social media:
- Twitter – @okcthunder
- LinkedIn – @Oklahoma City Thunder
- Facebook – @okcthunder
- Instagram – @okcthunder
- YouTube – @okcthunder
- TikTok –@okcthunder
- Checkout the Sports Geek Amplify Season 2
- Episodes you should listen to
- Throwback episodes you may have missed
As discussed on the podcast
Dani at SEAT Las Vegas 2024
Big things ahead for next season
— OKC THUNDER (@okcthunder) May 19, 2024
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The post Leveraging data and email to engage fans – Dani Brown, OKC Thunder appeared first on Sports Geek.
